Do you know that getting your mobile application visible to your target users and maintaining a low churn rate does not stop at designing a mobile application with an attractive User interface or smooth User experience? It requires the deliberate usage of perfect and well-tailored app marketing strategies that will increase the app visibility, conversion, and engagement level. It does not matter whether it’s a blackberry, iPhone, or Android application. Our department for mobile application marketing has the vast experience needed to market any application.
Every brand needs to apply the perfect marketing strategies, especially with the influx of many competitors in the market. Thus, let us partner you with our winning mobile application strategy.
Our Mobile Application Marketing Process
Identify and understanding the goals and core audience of your mobile application.
Identifying the right marketing strategy for your brand's application as per your budget also.
Development of a custom marketing strategy for your application
Discussion and agreement on the chosen strategy. Followed by the execution of the strategy.
Regular Monitoring, Metrics analysis, and adjustment of a marketing campaign when necessary.
Our services
Marketing Research
With the high level of competition in the mobile application world, it’s imperative to know the strategies employed by competitors. And to also research the right audience for your application in a particular location. Thus, we carry out competitor research, audience research and develop the marketing strategy from the conclusion.
Production Support
We assist in localization, carrying out marketing analytics, and monetization development. We also run usability audits and play tests, integration of social media to promote the app.
App Store Optimization (ASO)
Just like website optimization, we optimize the mobile application to push it up from among the myriad of related applications available. We perform some practices like inputting the right keywords in tags and app descriptions. Further, we include attractive logo and screenshots that appeals to your target audience
User acquisition strategy
We get your app more users by running banner ads, promo campaigns, press releases, social media ads, partnerships, and other social media marketing options. These will not only get your app more users but will also retain them.